Here’s a gold-medal performance in media relations! Canadian Cardinal Marc Ouellet wins a full two-page biographical sketch in the weekend Globe and Mail—as a “deep theological thinker” and credible candidate for Pope—without bothering to sit for an interview. Reporter Ingrid Peritz faithfully passes on the Cardinal's explanation:
“With all the talk that he is a contender to succeed the resigning Pope Benedict XVI, the 68-year-old Cardinal told those closest to him that the best response was no response. ‘The coming month will be rather tough, given the novelty of the situation, and speculation is rife,’ he wrote to his siblings and 90-year-old mother."
“Bombarded with interview requests, he chose instead a week-long retreat of ‘profound silence.’”
Out of sight, not fishing, not hiding: being profound. Could a war hero, a two-term President, Alice Munro, David Brooks, even Michael Ignatieff get away with that?